If you're a brand trying to reach modern consumers, you already know the truth: it’s never been harder to keep your customer’s attention. You spend months planning your launch, refining your product, and investing in the perfect drop - only for the story to stop as soon as your product ships.

Your customer moves on. You lose visibility. And your most valuable moment - the moment they engage with what you’ve built - happens without you.

We built One of None for people like you. Brands with strong product, growing influence, and a clear story - but no tool to stay connected after the buy button. Our platform gives you a simple way to turn every product into a digital touchpoint that continues the story, captures real data, and builds long-term loyalty.

Now, for the first time, our platform is available to the public. Here’s what it can do for you:

CHIP // Make Any Product Smart

Imagine if every product you create could double as a gateway to your brand's digital world. With One of None, that’s now possible. Our NFC chips - available in a variety of formats like stickers, woven labels, and iron-on patches - embed seamlessly into your physical products and activate with a simple tap from any smartphone.

No complex integration. No extra hardware. Just choose the chip that fits your product and apply it. You don’t need to overhaul your manufacturing process. You're simply adding a new layer of value - one that turns a passive product into an active digital channel.

CONNECT // Get Your Products Ready To Tap

Once your chips are in hand, the magic happens in our platform. You can assign a chip to a product in seconds, and decide exactly where it leads. Want to tell a deeper story? Link it to a custom product profile. Want to push customers to a campaign or drop page? Just plug in a URL. Want to change the destination over time? Set up advanced logic to reroute based on date, location, or user behavior.

This isn’t just redirection. It’s intelligent routing. Our platform gives you complete control over the digital layer of your product - long after it leaves your hands.

DESIGN // Customize the Post-Tap Experience

Our no-code builder gives you everything you need to design beautiful, interactive product profiles. Add photo galleries, videos, brand stories, rewards, custom links - even user-generated content. Want to shout out a collaborator? Feature them. Want to reward loyalty? Add a tap-to-redeem discount.

Every experience is fully customizable and easy to update. Whether you’re launching a limited edition drop, running an in-person event, or simply building long-term value into your brand, we give you the tools to make every product feel personal.

TRACK // Know Who Taps, What Works, And What To Do Next

What happens after the tap? With One of None, you won’t have to guess. Our platform gives you real-time analytics to track:

• How often a product is tapped

• Who's registering their ownership

• What content they’re viewing and clicking

• Where they’re interacting from - down to device and browser

It’s like having a dashboard for your product’s life after launch. Use this data to fine-tune campaigns, understand fan behavior, and create moments that keep customers coming back.

Get Started Today

We partner with brands that move at the speed of culture - those who see what’s next and want to build deeper, more meaningful connections with their customers. Through our platform, we help them reimagine how products engage, experiences unfold, and communities grow, bridging storytelling, technology, and commerce to create lasting impact.

If you're ready to transform how your brand shows up in the world - not just at point of sale, but every moment after, then it's time to join us.

Start now.